kirkland writer

writing skills for freelancers


5 Skills You Should Develop To Become A Top-Class Freelance Copywriter


Aiming to become a first-rate freelance copywriter? Well, it is definitely not a day's work, even after you are recruited, you ought to work extremely hard, as opposed to your interview and keep on honing your skills. It not only requires a high speed broadband but also a trenchant and quick-witted mind. Responsibilities, almost the size of a mammoth, could fall on your shoulders and you would only have one weapon to defend yourself with, besides google, it is your flair for writing refreshing lines. But before you could go ahead with your work as a freelance copywriter, you must never forget to canvas yourself for the following five indispensable skills:

  • Is your writing sell-worthy? - when you write a promotional piece for a product or website, the aspect you should be directing your undivided concentration to is, the skill of communication. Your words, apart from functioning as space fillers, must communicate with the clients and their demands or needs. Avoid writing mechanically but adopt a unique mechanics. Since you are a freelancer your message must be transparent and discernible. Remember to aim for conveying and selling ideas through your words.
  • Building a portfolio is mandatory- this is one fine route to convincing your employer and also the clients of your over-the-top skills for producing top-notch promotional contents. You could simply allow your imaginative skills to soar up above the sky, till the moment you start becoming poetic, to brainstorm fictious concepts to write on. You may experiment with creating a print ad for a non-existent art gallery or a glamorous brochure for your friend's boutique.
  • Exhibit your work on internet- create your own blog where you post your client and success stories. This could widen your client base.
  • Know your own niche- suppose you like animated movies and absolutely drool over characters like king julien and the cute yellow minions, this passion of yours might just connect you to the carefree world of children and this is how you could end up being a freelancer in a marketing agency excelling in children products.
  • Respect your existing network- your clientele is bound to expand and grow, there could be clients with exceptional offers and money bit this should never let you forget your old ones who are all there from the very inception. This mannerism could be anti-professional.

These five skills act as the foundation for your work, above which you are to fortify your career as the best freelance copywriter.